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We are a 100% family owned and operated high quality embroidery applique manufacturer. Our beginnings were not glamorous and have perservered so much since we started in 2014.

This was not a business venture we ever intended. After our sons arrival in 2014 and a fresh college graduate, income was a priority. Unfortunately, due to being extremely sick and hospitalized on multiple accounts with zero clue what was wrong, we began this venture with a little single needle and I am so grateful for those days even though they were the hardest of times. (And yes, I finally did get better after finding a doctor who would actually listen!). You will frequently see our family of four or staff behind the scenes on our social media! We have perservered so much over our years and quality is always our number one priority and that will never change. We are always looking for ways to improve. We believe there is no such thing as perfection.

Shop Southern Belle now supplies over 1,000 retail stores with our handmade apparel and that has not gone without hardwork, dedication, and a constant need to give our retailers the absolute best service we can.